Really Matte, Really Firm. No shine just style control. We took the shine out but left the hold. The perfect firm hold gel wet or dry. Use it with water for a softer hold or dry for a firm hold.
Spread a small amount onto the palms and distribute evenly throughout the hair. May be applied to wet or dry hair. Wet hair will soften the hold. Don't attempt to use a blow dryer. Comb or use your fingers to style into place. The more you use the harder the hold.